Powering Referral and Recognition
Programs That Work

Designed for and with Care Sector Industries to source and recognise:

Award Winning Solution

trusted by

The Power of Connection and Trust

Word-of-mouth is the oldest—and most trusted—form of marketing. Whether you’re growing a team, your community or your business, referrals lead to stronger connections, higher engagement, and more lasting results.

The Key to Retention and Purpose

Recognition is a simple act with powerful impact. When people feel seen and appreciated, motivation rises, retention improves, and culture thrives. Whether it’s a small thank-you or a formal reward, recognising effort helps people feel valued and more connected to their purpose.

About Care Friends

Born out of a pressing need for more, and better quality, aged care workers, Care Friends was developed through years of research, hands-on experience, and continuous refinement. It officially launched in the UK in 2020 and expanded to Australia and New Zealand in 2022. 

600+ clients

over 2 continents

250,000+ referrals

generated

for caring organisations

$18 million

points earned

by our app users combined

Secure and Privacy Focussed