Powering Referral and Recognition
Programs That Work
Designed for and with Care Sector Industries to source and recognise:
Award Winning Solution
trusted by




















The Power of Connection and Trust
Word-of-mouth is the oldest—and most trusted—form of marketing. Whether you’re growing a team, your community or your business, referrals lead to stronger connections, higher engagement, and more lasting results.
The Key to Retention and Purpose
Recognition is a simple act with powerful impact. When people feel seen and appreciated, motivation rises, retention improves, and culture thrives. Whether it’s a small thank-you or a formal reward, recognising effort helps people feel valued and more connected to their purpose.
About Care Friends
Born out of a pressing need for more, and better quality, aged care workers, Care Friends was developed through years of research, hands-on experience, and continuous refinement. It officially launched in the UK in 2020 and expanded to Australia and New Zealand in 2022.
600+ clients
over 2 continents
250,000+ referrals
generated
for caring organisations
$18 million
points earned
by our app users combined
Secure and Privacy Focussed
- ISO/IEC 27001 Certified in UK and GDPR compliant
- Data stored locally in Australia on Microsoft Azure servers
- Secure authentication & access control
- Automated daily backups
- All data is encrypted in transit and at rest